Read To Me America was started by educator, Ruby V. Shaffer, in an effort to help all children reach their full academic potential. After teaching in a multi-cultural environment, Ms. Shaffer observed that neither race, gender, nor financial status were the essential ingredients that contributed to the many students who soared academically. Student who excelled possessed something others did not—parents who knew and practiced the four basic ingredients for academic success. The four key ingredients are:
 
1. Parents and guardians who set high academic standards for their children

2. Parents and guardians who set high behavioral standards for their children

3. Parents and guardians who are actively involved in their children’s educational journey.

4. Parents and guardians who read aloud to their children and encourage their children to read more often. 

Read To Me America is committed to creating innovative strategies that will effectively reach and teach all parents the importance of their role in their children’s educational journey.

In keeping with our goals, Read To Me America has created walking and talking billboards in the form of The Read To Me Rap CD performed by The Read To Me Rappers, t-shirts, visors, bumper stickers, posters and bookmarks that will surely generate attention, conversation, and--ultimately---get parents reading to their children!
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